Utilitarian was founded in Sydney in 2022, but Europe is where we operate, where our clients are, and where the circular economy is moving fastest. Rotterdam is home.
Rotterdam is Europe's most progressive circular economy market — and the right place to build a platform for it. We work from 42 Workspace, Rotterdam's leading tech hub for startups and scale-ups, embedded in a community of innovative companies building for European and global markets.
Utilitarian was founded in Sydney in 2022 and the Australian market remains an active focus. We're developing local partnerships and are looking for the right retail and recycling partners to work with.
What we bring to Australia is direct, hands-on experience from one of the world's most advanced circular economy markets — operational programmes, proven retail integrations, and partnerships that can be extended locally.