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  European headquarters · Rotterdam, NL

Europe is where we call home

Utilitarian was founded in Sydney in 2022, but Europe is where we operate, where our clients are, and where the circular economy is moving fastest. Rotterdam is home.

42 Workspace building, Schiedamse Vest, Rotterdam — Utilitarian's European headquarters
European HQ
Rotterdam, Netherlands

Based at 42 Workspace

Rotterdam is Europe's most progressive circular economy market — and the right place to build a platform for it. We work from 42 Workspace, Rotterdam's leading tech hub for startups and scale-ups, embedded in a community of innovative companies building for European and global markets.

Rotterdam Tech Ecosystem European retail network CSRD & EPR market
Visit 42 Workspace →
 
Tim Lee
Tim Lee
Co-Founder & CEO · Based in Rotterdam
Sydney, Australia

Active and expanding

Utilitarian was founded in Sydney in 2022 and the Australian market remains an active focus. We're developing local partnerships and are looking for the right retail and recycling partners to work with.

What we bring to Australia is direct, hands-on experience from one of the world's most advanced circular economy markets — operational programmes, proven retail integrations, and partnerships that can be extended locally.

What we bring from Europe
Proven retail programmes, established recycling partnerships, and operational know-how from live deployments across the Netherlands — ready to apply in the Australian market.
Interested in Australia? Get in touch →
 

Want to meet in Rotterdam?

One conversation. Let's see if it's a fit.

Book a Demo →